How to effectively get rid of your slow-selling inventory

As a business owner in the automotive industry, you’re well aware of the current trends in the car market. You know where opportunities lie and how to translate them into your carefully curated selection of used vehicles. On a daily basis, you manage to excite your customers about the vehicles on display in your showroom. And then… there are the slow-sellers: the unfortunate purchases that you expected much more from. We’d like to offer you some tips on how to get rid of your long-standing inventory as quickly as possible and how to prevent it in the future.

The rise of the slow-seller

Every car dealership deals with it: long-standing inventory. Some vehicles simply become less popular with consumers, others face intense competition, and there are various reasons why some inventory seems almost unsellable. Slow-sellers negatively impact stock turnover and cash flow, take up time and space, and bring frustration. But how do you effectively get rid of your slow-moving inventory?

Take action on your slow-moving inventory

When price reductions no longer help, ads aren’t having the desired effect, and consumers aren’t showing interest in the used vehicle anymore, it’s time for a better approach. By offering your slow-sellers through a professional online auction platform, you gain direct access to a wide range of professional buyers. Through the VWE Automotive Trade Center, you can use an optimized platform to guarantee the highest B2B price and handle the documentation process for you. Additionally, you benefit from a payout within 24 hours, and the vehicle is deregistered and picked up from your inventory within 72 hours. If you have cars that are taking longer to sell than expected, list them on VWE’s Automotive Trade Center auction platform and make room for new stock.

Prevention is better than cure

A sharp eye on the market and a clear sales strategy can help you prevent slow-moving inventory. Increase your sales chances by:

• Mapping out consumer preferences and adjusting your used vehicle selection accordingly
• Analyzing sales data to get an overview of current market demand
• Identifying local trends and responding to them
• Following automotive news and anticipating the upcoming popularity of specific models
• Maintaining a competitive price level that aligns with consumer demand

Using the VWE Occasion Manager, the above points are easily and clearly managed. This allows you to avoid poor purchases, identify early on when stock days are increasing, and easily see what a competitive price is for your slow-seller.

With professional tools as an extension of your own knowledge and experience, you can prevent slow-sellers and keep your used vehicle inventory up-to-date and commercially viable.